Quebecers prefer talking to an insurance broker and not a robot.

More than half of Quebecers do not want to talk to a machine concerning their life insurance. They prefer face-to-face discussion and hands-on services from a broker who understands. A robot won’t understand human complexities. It is normal for a Quebecer to wish to speak to a person, an experienced life insurance broker, who will explain his situation in detail. A machine cannot answer questions of a Quebecer who wishes to buy new life insurance or looking for guaranteed life insurance coverage. Any person from Quebec knows that speaking to a professional is critical but speaking to a machine is useless. A life insurance professional can provide valuable advice but an automatic response will be of no use. Not speaking to a broker has become an embarrassment to many people in Quebec and that’s normal. The chance to speak with a professional is a luxury for Quebecers nowadays.